KCSA PUBLIC RELATIONS, INVESTOR RELATIONS BLOG

At KCSA, we encourage all of our professionals to take a position and contribute to the KCSA Blog. KCSA is committed to fostering professional development, thoughtfulness and a collaborative environment.

The SEC, Social Media and Investor Relations

Posted by on December 18th, 2012

This morning I had the opportunity to deliver a lecture on social media and investor relations to the Israeli Investor Relations Forum, a group of IR officers from prominent Israel’s companies including: Bank Hapoalim, Bank Leumi, Delek Group and many others. Similar to U .S. public companies, Israel’s public companies that trade on the U.S. […]

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‘Like’ and the Power of Social Media

Posted by on November 14th, 2012

How often in life do you say that you ‘like’ something? “I like your hat, I like the smell of the ocean, I like the Green Bay Packers.” While sometimes you mean it, other times you simply say it to be courteous. Most times the lasting effect of this comment is fleeting at best, but […]

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Corporate Blogging Best Practices: Building & Boosting Influence through Thought Leadership

Posted by on September 26th, 2012

On Tuesday I participated in PRNewswire’s “Corporate Blogging Best Practices: Building & Boosting Influence through Thought Leadership” (part of their ongoing webinar education series)  I joined Thomas Hynes, Manager of Blogger Relations for PRNewswire in a discussion of  blogging best practices including: content strategy, how to get your blog read, understanding how to use key words […]

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CEOs’ Fear of Twitter – Why This Platform Can Be Friend Not Foe

Posted by on September 26th, 2012

Today’s Wall Street Journal ran a piece titled “140 Characters of Risk: Some CEOs Fear Twitter,” which I found particularly interesting. The article notes that “While many companies have taken to Twitter, their executives avoid it for fear of making public missteps. Still, some are attempting to navigate the world of social media with aplomb.” […]

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Social Media and Its Professional Impact

Posted by on September 20th, 2012

Before I graduated college and began working at KCSA, I used social media solely as a way to keep up with friends. I didn’t think about all the ways that social media could impact life outside of my personal circle. After spending more time learning the tricks of the social media trade, I realized there […]

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