Public Relations

Our team of experts help you to define and articulate your company’s unique value proposition through an interactive, carefully structured process called the Firestarter. Our team of accomplished public and media relations professionals work closely with your C-suite leaders to develop strategic plans and the critical messages that inform, influence and inspire your target audiences.

Your company’s brand and reputation are your most valuable assets. At the heart of every great brand is a well-told story. This story builds and supports a solid reputation that communicates to and moves your target audiences. Strategic communications is critical to building brands and extending them to your customers, partners and stakeholders. KCSA’s integrated strategies use the power of investor and public relations, as well as social media, to surround your audiences with messages that strengthen your reputation, achieve your business objectives and build tangible value in the market.

Big ideas, communications skills and strategic thinking are the hallmarks of KCSA. Communicating your key messages through the ever-shifting 24/7 news cycle is critical to your marketing efforts. Our team is comprised of career media relations professionals and former journalists who understand how to make news. We place our clients in key industry trade, top-tier business / financial and mainstream news outlets. We do this online, in print and on television. Every day, we extend our clients’ brands and help them to tell their stories through our deep relationships with the media.

Preparing for a crisis is as important as managing a crisis. For our clients, we do both. From crisis planning to crisis response, KCSA’s senior professionals have helped our clients to communicate and protect their brands, reputations and market values through natural disasters, regulatory changes, executive transitions, financial and accounting issues and litigation. Our experience in crisis communications, paired with our expertise in investor relations, public and media relations and social media, provides our clients with a holistic solution for whatever challenges may arise.

Thought leadership is an overused, poorly understood term. A true thought leader defines an issue, provides a unique perspective and begins a meaningful conversation that is not self-serving. At KCSA, we help our clients to become what everyone wants to be: true conversation starters. Everyone has a story to tell. Where and how you tell it is often the difference between success and failure. We create eminence for our clients through a combination of strategic thinking and tactical planning that helps to articulate your key differentiation and leadership position. Through media relations, bylined articles, speaking platforms, award programs and social media, we create visibility for CEOs, founders and innovators that lifts their businesses above the competition to the forefront of their industries.